Digital Advertising
Be Seen by Thousands of Higher Education Technology Leaders
There are many ways we can help you promote your products and services and gain brand exposure with thousands of leaders in higher education technology. Explore our portfolio of digital advertising opportunities below and contact us to create a high-impact, integrated advertising campaign.
Choose your opportunity.
Targeted Newsletters (Reserved for EDUCAUSE Members)
Weekly*
Gain repeat exposure of your brand and thought leadership and drive traffic to your most valuable content by securing a spot in a weekly targeted newsletter of your choice. Choose to either:
- Link to a content marketing piece hosted on your website (an article, white paper, or report)
- Bundle or republish your EDUCAUSE Review Industry Insights article
Two placement options are available. Choose your audience (sent once per week for one calendar month).
| Audience | Reach | Average Open Rate | Average Click-to-Open Rate |
|---|---|---|---|
| CIOs & Senior IT Higher education chief information officers and senior information technology leaders |
9,000 | 30% | 6% |
| Teaching & Learning Leaders and professionals committed to learning and technology in higher ed |
24,000 | 30% | 6% |
| Information Security Higher education cybersecurity and privacy professionals |
12,000 | 27% | 6% |
| Information Technology Higher education information technology professionals |
23,000 | 27% | 5% |
View an example CIO & Senior IT newsletter.
Monthly*
Looking to gain exposure of your brand and thought leadership with other campus leaders? Choose from the following to promote in Campus Monthly (sent once per month):
- Link to a content marketing piece hosted on your website (an article, white paper, or report)
- Bundle or republish your EDUCAUSE Review Industry Insights article
Two placement options are available.
| Audience | Reach | Average Open Rate | Average Click-to-Open Rate |
|---|---|---|---|
| Other Campus Leaders A broad reach including presidents/chancellors, chief data and privacy officers, librarians, institutional research professionals, and other campus executives |
25,000 | 28% | 5% |
View an example of Campus Monthly.
Find Out More about Targeted Newsletters
* Deadlines, send dates, and reach are subject to change. Major holidays and select weeks are excluded. Campus Monthly is typically sent the last Thursday of the month. Contact us for details.
Industry Insights Articles (Reserved for EDUCAUSE Members)
Share your insights, expertise, and best practices on the use of technology in higher education in the Industry Insights channel in EDUCAUSE Review.
This opportunity is listed on the home page of EDUCAUSE Review on publication date and receives bonus distribution via an EDUCAUSE Review email Content Alert, sent to 78,000 inboxes.
Gain Additional Exposure
Expand your reach by bundling or republishing your Industry Insights article in a targeted newsletter of your choice: CIOs & Senior IT, Teaching & Learning, Information Security, Information Technology, or Campus Monthly.
540
[Average views/article]
Find Out More about Industry Insights
Content Alerts
Secure a highly visible ad position in our power-packed email alerts that promote new EDUCAUSE Review content.
Your ad will run consecutively for one month—keeping your company's brand consistently in front of thousands of campus decision-makers and technology leaders.
Ad positions include:
One of two squares [250 x 250px]
| Email Frequency |
Email Send Date | Email Reservations and Ad Materials Due |
|---|---|---|
| Weekly** | Every Wednesday, except holidays | Seven business days prior to first month's issue date |
78,000
[Email reach]
Find Out More about Content Alerts
** Deadlines, send dates, reach, and email layout are subject to change. Major holidays and select weeks are excluded. Contact us for details.
Display Advertising
Launch your ad campaign on some of our busiest web pages, which attract more than 900,000 visitors per year (and an average of 148,000+ views per month). Your advertising buy provides exposure in:
-
EDUCAUSE Review, our digital flagship publication
-
The EDUCAUSE Library
-
The EDUCAUSE Career Center
148,000+
[Average views/month]
FIND OUT More about Display Advertising
Ad Retargeting
Strategically serve highly relevant ads to the right audience at the right time with ad retargeting.
Ad retargeting uses simple code to identify visitors to the EDUCAUSE website and reach them with ads wherever they go online, helping you increase your brand awareness and drive online engagement with your ideal customer.
As a bonus, you'll receive detailed reports of your campaign results, including the number of impressions and clicks and the geographic locations of where your ads are served.
60%
[of viewers notice and consider purchasing products from retargeted ads]